Watch The Best Indoor Bowls Tournaments

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Ambassador Cruise Line | World Bowls Tour | Potters Resorts

World Bowls 2027 Logo

On Friday 8th January, the Ambassador Cruise Line 2027 World Indoor Bowls Championships starts; 17-days of world class bowls action, before the Open Singles Final climax on Sunday 24th January 2027.

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Jason Banks Bowling
Potters Resorts bowlers taking photos
World Bowls Arena

Register today and you’ll be first to know when…

• Tickets go on sale

• Schedules are released

• Players are announced

• Our free 'How To Watch' guide is released

• Exclusive competitions open

• New merchandise launches

• Behind-the-scenes content drops

Plus, you'll get exciting updates from World Bowls Tour and exclusive offers from Potters Resorts.

By entering your email address, you are agreeing to the Potters Resorts privacy policy and World Bowls Tour privacy policy. By checking the tickbox for offers from Ambassador, you are agreeing to the Ambassador Cruise Line privacy policy. You can unsubscribe from emails at any time.
Ambassador Logo

Ambassador Cruise Line have been the title sponsor of this fantastic tournament for the past two years, and have built a huge affinity with the bowls community.

Offering the warmest welcome at sea, sailing from 7 UK ports, you can visit countries all over the world, while enjoying excellent service and outstanding cuisine for excellent value.

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Overlooking the picturesque Norfolk Coast, Potters Resorts Hopton-on-Sea has been the host of the Ambassador Cruise Line World Indoor Bowls Championships since 1999.

With Five Star Resorts on the Norfolk coastline and Essex countryside, Potters Resorts is a Which? Recommended Provider for The UK's Best Holiday Resorts, finishing top in their readers' survey.

Its two resorts welcome thousands of bowlers each year.

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Bowls Breaks at Hopton
Bowls Breaks at Five Lakes
Bowls Breaks Groups
WBT Logo

The World Bowls Tour

The World Bowls Tour (WBT) was born from a shared vision among the world’s top players in the early 1990s. Determined to bring bowls to a wider audience, they set out to develop the sport for television, giving it a permanent window to the world. What began as the World Bowls Players Association evolved into the Professional Bowls Association, and in 1997, the World Bowls Tour was officially formed.

Since then, the WBT has become the driving force behind professional bowls, staging major televised tournaments and showcasing the sport’s finest talent to global audiences. Working closely with the Professional Bowls Association, the World Indoor Bowls Council, and key commercial partners, the WBT remains committed to promoting bowls at every level — from the elite stage to grassroots clubs — ensuring the sport’s future shines brightly on screens and rinks around the world.

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World Bowls 2027 Logo

There's Not Long To Go!

The Championships kicks off in:

65 days 40 mins 43 secs

Register today and you’ll be first to know when…

• Tickets go on sale

• Schedules are released

• Players are announced

• Our free 'How To Watch' guide is released

• Exclusive competitions open

• New merchandise launches

• Behind-the-scenes content drops

Plus, you'll get exciting updates from World Bowls Tour and exclusive offers from Potters Resorts.

By entering your email address, you are agreeing to the Potters Resorts privacy policy and World Bowls Tour privacy policy. By checking the tickbox for offers from Ambassador, you are agreeing to the Ambassador Cruise Line privacy policy. You can unsubscribe from emails at any time.